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Apple's App Tracking Transparency sealing Meta's fate

Anonymous
If you have been following the recent news on Meta (formerly Facebook) you may have read that Meta recently projected their ad revenue will be cut by a staggering $10 billion in 2022 due to Apple’s new App Tracking Transparency feature (also known as ATT). This has resulted in Meta’s stock to plummet by over 20%. Photo by julien Tromeur on Unsplash - modified by Beolle So what is Apple’s ATT and how does it impact ad revenue? Apple has been releasing multiple privacy features for the last few years. This included Apple’s Mail Privacy Protection and Apple’s App Tracking Transparency feature. You can learn more about Apple’s Mail Privacy Protection in our earlier post by clicking here .  Apple’s App Tracking Transparency (ATT) was launched in iOS 14.5 and iPadOS 14.5 where it prompted users to select if they wanted the app to track their activities across other apps on the device. The prompt is displayed when the user opens an app like Facebook or Instagram for the first time o...
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Assembling MLOps practice - part 2

 Part I of this series, published in May, discussed the definition of MLOps and outlined the requirements for implementing this practice within an organisation. It also addressed some of the roles necessary within the team to support MLOps. Lego Alike data assembly - Generated with Gemini   This time, we move forward by exploring part of the technical stack that could be an option for implementing MLOps.  Before proceeding, below is a CTA to the first part of the article for reference. Assembling an MLOps Practice - Part 1 ML components are key parts of the ecosystem, supporting the solutions provided to clients. As a result, DevOps and MLOps have become part of the "secret sauce" for success... Take me there Components of your MLOps stack. The MLOps stack optimises the machine learning life-cycle by fostering collaboration across teams, delivering continuous integration and depl...
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SLA-SLO-SLI and DevOps metrics

Companies are in need of the metrics that will allow them to stay in business by making sure they meet the expectations of their customers. The name of the game is higher customer satisfaction by winning their trust and loyalty. To do so, you want to provide good products and services. Therefore you need to find ways to monitor performance, drive continuous improvements and deliver the quality expected by the consumer in this highly competitive market. Photos from AlphaTradeZone via Pexel and Spacejoy via Unsplash SLAs, SLOs and SLIs are a good way to achieve the above. They allow clients and vendors to be on the same page when it comes to expected system performance. If we go one level deeper, vendors/providers work on NFRs (Non-Functional Requirements) when working on their solutions. NFRs define the quality attributes of a system. I bring them up because the relationship between them and the SLAs is that they provide, in a way, foundational aspects for the SLA-SLO-SL...
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Research around JIRA vs TFS

By: Carlos G.    An opportunity came from a colleague to discuss the case of company “X” for improving the ALM by introducing tools to this company. The challenge was to decide between Microsoft and Attlasian . He came to me because I’m a Microsoft kind of guy and he wanted the opinion from my perspective, not as a consultant, but as a friend of what he was trying to accomplish. He said that even though I was inclined to a technology I was able to explore other things and be “fair”. I agreed to be a part of his research because of 3 things: because of my curiosity I'm always willing to learn new techy stuff. Sometimes is good to be the dumbest one of the group. You learn so much! This was a story that I could blog about. (Of course no names are used in this post). My first impression was thinking “cool”; let’s compare Visual Studio TFS vs JIRA. Immediately I got a comment back with: “ Sure but JIRA by itself is more like an issue tracker in simple terms ”. Th...
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Agreed