Skip to main content

Web3: business value and challenges

[PLACEHOLDER]

Even when it is yet to see if Web3 will be the next internet revolution in this new wave of distribution, perhaps my preference would be to see it from another angle, which is that Web2 and Web3 coexist, bringing the best cases from the centralization and decentralization universes delivering the ideal internet solutions.

Photo by Compare Fibre on Unsplash

So,  what is Web3, and what is the difference with Web2?

The term Web3 came from Ethereum co-founder Gavin Wood, and it refers to a decentralized online ecosystem based on blockchain. If you have been reading about cryptocurrency, tokens, and blockchain then you have been learning about Web3.

 Web2 term has been introduced for describing the current landscape related to a more centralized technologies controlled by, what some may call, “Big Tech” organizations, such as the social-based ones like Meta (Facebook); but also including Google, Netflix, Amazon, Microsoft, companies in the FinTech space, etc.

dapps-vs-apps

dApps, which is the abbreviation for decentralized applications, are programs or digital apps that run on either blockchain or a peer-to-peer network of computers. These applications are essentially decentralized to a great extent and cannot be controlled by a single authority.

Layers Category Product and/or service
Infra

Messaging
  • LedgerMail

Audit
  • Certik, Certora, others

Videos
  • Livepeer

Decentralized naming
  • ENS, Handshake

Transact
  • Alchemy pay, Metamask, Moonpay, others

DAO
  • Gitcoin, Coinshift, others

Data Storage
  • Filecoin, Arcana, others
Nodes as Service for building on the blockchain Nodes Such as Alchemy, DFinity, Quicknode, others
Protocol layer Layer 2
  • Harmony
  • ZK Rollups >> Polygon Miden
  • Others
Protocol layer Layer 1
  • Proof of Work consensus >> i.e. Bitcoin, Ethereum, etc.
  • Proof of Stake >> i.e. Cardano, Avalanche, etc.

Web3 business value

  1. More control for the consumer. Users own their data, having the liberty to share it or keep it private
    Less surveillance by the companies. 
  2. Smart contracts and NFTs can be used to connect directly to the owners of their work
  3. It is to assume that web3 technologies could be more stable and accessible due to their decentralization and distribution.
  4. Decentralization applications can host unlimited number of participants on both sides of any transaction

mining-blockchain

 

What is Proof of Work?

Proof of work ( PoW) is a form of cryptographic proof in which one party (the prover) proves to others (the verifiers) that a certain amount of a specific computational effort has been expended.

smart-contract-icon

What is Smart Contract?

Smart contracts are simply programs stored on a blockchain that run when predetermined conditions are met. They typically are used to automate the execution of an agreement so that all participants can be immediately certain of the outcome, without any intermediary’s involvement or time loss. They can also automate a workflow, triggering the next action when conditions are met.

Some of the challenges with Web3

  • Harder to moderate and filter content, giving a window to cybercrimes, hate speech, and misinformation.
    Scalability. Web3 is slower due to the P2P.
  • Web3 uses more computing power, which means the need for more energy. This implies a higher carbon footprint. 
  • Accessibility is an issue as due to the gap with the integration into the modern web browsers


Closing remarks

While some may say that Web3 is the future of the internet, in an uncensored world, I believe that the future lies in the middle that has the right balance between the Web2 and Web3 space.

Trending posts

Apple's App Tracking Transparency sealing Meta's fate

If you have been following the recent news on Meta (formerly Facebook) you may have read that Meta recently projected their ad revenue will be cut by a staggering $10 billion in 2022 due to Apple’s new App Tracking Transparency feature (also known as ATT). This has resulted in Meta’s stock to plummet by over 20%. Photo by julien Tromeur on Unsplash - modified by Beolle So what is Apple’s ATT and how does it impact ad revenue? Apple has been releasing multiple privacy features for the last few years. This included Apple’s Mail Privacy Protection and Apple’s App Tracking Transparency feature. You can learn more about Apple’s Mail Privacy Protection in our earlier post by clicking here .  Apple’s App Tracking Transparency (ATT) was launched in iOS 14.5 and iPadOS 14.5 where it prompted users to select if they wanted the app to track their activities across other apps on the device. The prompt is displayed when the user opens an app like Facebook or Instagram for the first time o...

AGILE For DIGITAL AGENCIES

Introduction Some Digital agencies have a project process where waterfalls still plays a big part of it, and as far as I can tell, the tech team is usually the one suffering as they are at the last part of the chain left with limited budget and time for execution. I do believe that adopting an Agile approach could make a Digital Agency better and faster. In this article I’m presenting you just another point of view of why it make sense looking at Agile Methodology.  Why Agile for a Digital Agency? The Agile movement started in the software development industry, but it has being proven to be useful in others as well. It becomes handy for the type of business that has changing priorities, changing requirements and flexible deliverables. In the Digital Agency of today you need a different mindset. Creative will always play a huge role (“the bread and butter”). But the “big guys” need to understand that without technology there is no Digital Agency. Technical resources ...

Assembling MLOps practice - part 2

 Part I of this series, published in May, discussed the definition of MLOps and outlined the requirements for implementing this practice within an organisation. It also addressed some of the roles necessary within the team to support MLOps. Lego Alike data assembly - Generated with Gemini   This time, we move forward by exploring part of the technical stack that could be an option for implementing MLOps.  Before proceeding, below is a CTA to the first part of the article for reference. Assembling an MLOps Practice - Part 1 ML components are key parts of the ecosystem, supporting the solutions provided to clients. As a result, DevOps and MLOps have become part of the "secret sauce" for success... Take me there Components of your MLOps stack. The MLOps stack optimises the machine learning life-cycle by fostering collaboration across teams, delivering continuous integration and depl...

Unlocking the Future of Brand Visibility with Adobe's LLM Optimizer

The rapid rise of AI tools like ChatGPT, Gemini, and Perplexity is transforming how consumers interact with brands and make purchasing decisions. These tools are quickly becoming the go-to resources for research, leading to higher conversion rates and more informed buying choices. As traffic from AI technologies continues to surge, brands must adapt to stay relevant in this evolving landscape. Leaves falling - search box - Created with Adobe Express Enter Adobe’s innovative LLM Optimizer, an AI-first tool designed to help brands navigate the complexities of this new reality and ensure they capitalize on the benefits of AI-driven engagement. Here’s how LLM Optimizer can drive significant value for your brand through Generative Engine Optimization (GEO): 1. Gain Insights into Your Brand's Current Standing. LLM Optimizer empowers brands to understand their visibility in AI-driven search results. By providing comprehensive reports on current mentions, citations, and recommendations in ...

This blog uses cookies to improve your browsing experience. Simple analytics might be in place for pageviews purposes. They are harmless and never personally identify you.

Agreed